Want a marketing strategy that’ll drive growth for your business?

Get a clear plan to attract your ideal customer and win them.

Business JAM

The online course for services businesses who want to spend less time working and more time living.

Want a marketing strategy that’ll drive growth for your business?

Get a clear plan to attract your ideal customer and win them.

Business JAM

The online course for services businesses who want to spend less time working and more time living.

Is it TIME to 

Finally get a marketing strategy that works?

I know you’ll cringe when I say “marketing is easy, you just need to know what to focus on” – but that’s the simple truth, and too many business owners don’t have a clear strategy. 

Time to change all that!

Enrol in Business JAM and let’s get your marketing strategy aligned to your business goals … so you can FOCUS on the right activities to grow revenue and profits.

With just 6 modules to work through you’ll have a targeted strategy and a clear plan to reach your goals in no time!

Doors open NOW

Let’s get your business set up for growth.

So many people work hard at their marketing but get no sales.

They dabble, without a clear plan of how to turn strangers into customers. And then, they quit – totally exhausted.

But then, there are those who create a real marketing strategy and realise it’s what they were missing all along.

What is Business JAM?

It’s not a new spread. JAM stands for Just Authentic Marketing.

Business JAM is a short online course that will teach you everything you need to know to build a successful marketing strategy for your services business.

It’s the exact same process I’ve used with my 1:1 coaching clients …

… AND to launch and grow many successful global brands and businesses the last 23ish years, including two online businesses of my own!

You’ll learn my simple ‘no-fluff’ marketing strategy formula that actually works, including:

👉 How to find your niche and stand out in a crowded space

👉 Price and package your services to maximise your profit margins and create scale to continue to grow

👉 Attract your ideal customers so you’re working in your genius zone, doing what you do best.

👉 Create clear messaging and a strong brand presence so you’re the number 1 choice

👉 Build a simple marketing funnel that turns strangers into customers, while filtering out the ones you don’t want.

👉 Create multiple revenue streams to give you predictable income and repeat business.

👉 Develop a brand reputation as a leader in your space

I cover how all your marketing activities should fit together to drive conversions through your funnel.

You’ll learn how to use Social media, PR, email marketing, SEO, blogging, events, advertising, Google, your website and more.

Imagine, no more guesswork, just authentic marketing that works.

You’ll also receive:

☑️ Lifetime access to the private members-only support group where you’ll be able to reach out with questions any time you need – yup, you’re not left to wing it solo.

☑️ Live Q&A sessions hosted by me, with personalised answers to your questions.

☑️ Lifetime access to Business JAM and all new content.


☑️ Templates, tools and swipe-files on everything you need including your customer avatar, press release template, media pitch, opt-in pages, welcome email sequences

☑️ Tutorials on using your tech platforms to automate your processes and save you time


And…. Me, in your corner, backing you all the way to the finish line!

Jessica Osborn marketing coach for small business entrepreneurs

Hi, I’m Jessica!

So glad you’re here! I’m an online business coach, mum to 2 little ones, travel-lover and self-confessed connoisseur of fine wine, coffee and chocolate!

I have a degree in business and marketing. AND I spent over 20 years’ leading marketing strategies for global businesses.

But, as rewarding as that big stuff was, I wanted to have more impact on the world, and a better life for my family. So, in 2017 I started coaching, sharing my experience and knowledge with other women, like me, who had left the corporate world to pursue their vision.

Everything comes down to your ability to market, and get results.

I’m a big believer in keeping it simple, and my proven marketing systems focus on the best methods to attract your ideal customer and create the highest return on your investment.

I’ve condensed my 20 years’ in corporate and 10 years as a business owner into this jam-packed 12 week course, to give you the foundation you need for a successful business. 

Your success is my success – let’s rocket your business forward, together!

Jessica xxx

What’s Inside Business JAM?

You’re getting the benefit of 20 years experience in corporate marketing, plus 10 years as an online entrepreneur with 2 successful businesses of my own, jam-packed into a short online course! 

This is the exact same method I’ve used with my 1:1 coaching clients resulting in amazing business breakthroughs that helped them achieve the business they envisioned for themselves. 

Intro: Set the Scene

» Clarify your business vision and goals

» Set revenue targets

» How to track your stats to find opportunities for growth

Module 1: Your target customer

» Finding your niche – where you’ll have the most success 

» Identifying your ideal customer – the right ones for YOUR business

» Creating a customer avatar so you understand exactly how to talk to them so they listen


Module 2: Your offer, brand and messaging

» Identify your ideal services mix (what you’re going to market)

» Pricing and packaging your services to win the right customers 

» Creating your brand strategy to appeal to your avatar

» Writing your marketing messages to attract your ideal customer


Module 3: Marketing Funnel (build awareness)

» Mapping your marketing funnel

» Understanding how to create awareness and reach your ideal customer

» Social media tactics to build your audience and create connection

» PR strategies to reach a wider audience


Module 4: Lead Magnets & Email Marketing

» Creating lead magnets to attract your ideal customer

» Opt-in pages and tech to automate your lead generation

» Email marketing to nurture prospects and convert

» Using marketing automation to maximise efficiency



Module 5: Driving Traffic to Your Website

» Social media to convert your audience to your website

» Advertising (Facebook & Google) strategies to connect cold and warm audiences

» SEO to be Google friendly and attract people searching for what you do

» Content marketing to build credibility and trust


Module 6: Sales & Customer Experience

» How to convert prospects to customers, the final sale

» Creating a customer experience that increases repeat sales and extends your customer lifecycle

» Technology and systems to create efficiency through automation

» Reviews and referrals



» 12 month marketing plan 

» Example funnels

» All my tools and templates! 

» Tutorials on tech systems to get your funnel automated!


Work at your own pace

I totally get it. You’re juggling the demands of kids, family, and trying to fit your own work in when you can.

That’s why this course is self-paced. Do it in 12 weeks, or smash it out in 4 or less! It’s entirely up to you. 

With lifetime access for founding members, you don’t have to worry about it expiring, you can even come back and do this content again when you need a refresh!

Less stress, more action.

Let’s do it together! xx

Hear it straight from my clients…

Let's stop that overwhelm and get focused!

Get your marketing plan sorted and know what you need to FOCUS on!

Is Business JAM right for you?


You sell services: coaching, consulting, counselling, courses, professional or business services.

You want to learn how to create a marketing strategy, design a funnel and attract your ideal customer using mostly online methods.

You’re good at DIY’ing (in fact, you love learning and applying the new skills you’ve learnt!)

You’re willing to commit a little time each week to get your strategy done and build your funnel.

You’re comfortable posting questions in a private online support group. 


You’re looking for a done-for-you marketing plan. Your plan should leverage your strengths; I’ll guide on what YOURS should be.

You sell physical products and need specific retailing and wholesaling advice.

You’re in an MLM business. Unless you’ve created your own brand, this isn’t ideal for you.

You’re not ready to commit some time to act. This course guides you on what to do, but it’s up to you to do the work on implementing changes to see real results.  

You aren’t ready to try something different.

Ok, you’re still here reading which means you’re a good fit. Hooray!

I know you’re knowledgeable about what you do, you just need help with the marketing side of things.

You want to attract the right clients and keep them coming back (so you can spend more time doing the things you love).

With my approach to authentic (efficient) marketing you’ll be able to focus on the strategies that’ll make a difference to your bottom line and stop wasting time on things that don’t matter.

I built this business while caring for a newborn, and I now work part-time from home so I can be around for my two young children when they need me. I also go to the gym 6 days a week, hang out with my husband, and spend time with friends. 

And I enjoy a good nights sleep! I don’t believe you need to burn the candle at both ends to have a successful business – far from it! With all the technology we have these days so much can be done through automated processes.

You can do it too!

I’m here to support you 100% of the way. 

 I’m keen! What’s my Investment?

6 modules
60+ training videos
Bonus modules

Templates, tools and tutorials

LIVE Q&A Sessions 

LIFETIME access to Private Facebook Group support
Value: Priceless!

LIFETIME access & all additional content
Value: Priceless!

 You get all this VALUE for just $997 $597!

Special rate for limited time – 40% off

Pay in full, or split the payment – it’s your choice!

 1 payment


$997 AUD
$597 AUD

1 time payment

 3 x payments


$367 AUD
$220.50 AUD

3 x $220.50

100% Satisfaction – 30 Day Risk Free Guarantee

Still not sure? I get it – you want to make sure you’ve invested in something that will actually help you grow your business. So, here’s the deal. 


You’ve got 30 days from when the course goes live to go through the modules and do the work. If, in that time, you haven’t gained knowledge that will enable your business’ to grow, then I’ll refund you 100%. Guaranteed. 

Your Questions answered

Who does this work for?

This course is ideal for services businesses, in particular if you want to move a lot of your marketing and customer service online.   

How do I access the content?

When you sign up you’ll get immediate access to my Marketing Academy portal where you’ll find Business JAM, along with a few other online masterclasses. 

How does the Q&A work?

When you post questions in the Facebook Group, I’ll be there to answer them and I’ll also do live Q&A sessions that you can join to ask me directly.

How do the payments work?

It’s an one time payment via PayPal or use your credit card. Or, if you choose the 3 payment option, it’s an automatic payment that will come out once immediately, and 2 additional payments 2 weeks apart.

Want to get started today?

We’re in there waiting for you!