Success! You’re in!


We’re going to be workshopping your ideal business for 2020 together.


A confirmation email is now on it’s way to your inbox.

 [Please check your junkmail if it’s not there.]

Hang on! Before you go…

Do you struggle to narrow down your prospects to ONE ideal customer?

If you said YES, read on….

Most people find it really hard to identify their ideal customer, so you’re not alone!

They avoid creating a customer avatar because they’re afraid of turning away buyers that don’t fit that profile.

Sound familiar?

BUT – this means their (your!) entire marketing strategy is flawed before you even begin.

And it’s why you’re not getting the best results with your marketing.


Imagine if you could get my advice on how to narrow down your target list and choose your best ideal customer?

Hear me explain how to use this customer avatar worksheet and show you how to create a really good customer avatar?

And then, what if I help you write three key marketing messages to attract them?


Uncover Your Ideal Customer & How to Attract Them 

and learn how to get really targeted with your marketing messages so you attract the ones you really want!


Today I’m offering it to you for just $29 AUD.

(Normal price for the public is $97 – so that’s a massive 72% discount!)


  • How to narrow your target down one Ideal Customer who is best for your business
  • How to build a detailed profile of them and how to use this intel to tailor your marketing.
  • How to create your Customer Avatar 
  • What you need to educate them about to get them ready (and eager!) to buy
  • What issues you need to address to build their trust.
  • How to write copy that clearly explains your value and hooks in your ideal customer with results they care about.
  • How to write your sales message for websites, brochures.
  • How to build your elevator pitch for your business profiles and events.
  • How to create a stand-out ad headline that grabs the attention of your ideal customer.


This was a fantastic masterclass. It gave me clarity on who my avatar is and how I can better meet their needs.

Rebecca H


reusable workbook


Watch it again, and again


Just 90 minutes of your time

Stop feeling frustrated

Change your marketing to target your ideal customer and see the results!

Your OFFER – it’s just $29 if you sign up today.

This is for you, if

You’re an owner / manager of a small business that offers services – including consultants, creatives, coaches, professionals, techies, and online businesses.

You’re struggling to find new clients. You’ve been trying all sorts of marketing tactics but nothing is working how it should.

You find it hard to define a single target customer because your client base is so varied.

You want to be very targeted with your marketing so you don’t waste time (and money) on marketing to the ones who aren’t right for you.

You want to attract the right clients and keep them coming back, so you can spend less time ‘marketing’ and more time doing the work you love.

What my past students say

I completed this training in the early days of creating my business and it truely helped me start off on the right foot. It stepped me through how to really narrow in and dig deeper into who my ideal customer is and showed me the importance of shaping my messaging to reach these people. I highly recommend going through this process for any business to save you time and money down the track.

Ruth M

Jessica helped me knuckle down my exact audience I want to attract. I changed my fb ads to represent these people… and my ad is doing AMAZING! Down to 20c per like!

Katie J

Why this masterclass?

It’s a bite-sized marketing course delivered as an online video masterclass.

You’ll complete it in no more than 90 minutes – ideal for busy entrepreneurs who can’t commit much time to learning.

The targeting strategy and customer avatar worksheet has been developed by experienced senior marketer Jessica Osborn, based on her 20+ years of marketing experience, so you know it works

You get a Word based workbook to keep and use in the future – which gives you flexibility to keep refining your avatar and your message as you learn more about your Ideal Customer. 

PLUS – watch the masterclass as many times as you like! 

All this, for just $29 because you’ve joined my digital community today!

(If you buy this masterclass on my website, it costs $97 – so you’re getting a massive 72% discount!)

Copyright © 2019 | Jessica Osborn | All Rights Reserved | Terms | Privacy Policy