Hello! I’m Jessica.

Ex-corporate marketing leader, now a champion of female founders around the globe. 

I help online professionals & coaches nail their marketing strategy so they go from overlooked and undervalued, to attracting the *best* clients with ease and scaling their profits – without sacrificing their family time!

Hello! I'm Jessica

Ex-corporate marketing leader, now a champion of female founders around the globe.

I help coaches & consultants nail their marketing strategy so they go from overlooked and undervalued, to attracting the *best* clients with ease and scaling their profits – without sacrificing their free time (or using expensive ads)!


Marketing not working?

Your customers are out there,

you’re just not standing out from the crowd.

There’s more and more businesses/ people entering the market, offering exactly what you offer.

So, how do you stand out from all the rest, attract the best clients on autopilot and command higher rates?

It begins with clarity on your unique value, and deeply understanding your ideal customer. Differentiation is the key to creating marketing strategies that actually work. If you don’t get this right, you’ll continue to be lost in the crowd of generalists and underpaid.

Start right now: Choose your best option below to uncover what your ideal customer is thinking, so you can use this to craft irresistible service packages, magnetic messaging and an awesome customer experience.

Customer avatar worksheet

Already know who your Ideal Customer is?

Grab my free Ultimate Customer Avatar Worksheet with 35 questions to deep dive into the psyche of your ideal customer to understand their challenges, beliefs and buying behaviour.

The only worksheet detailed enough so you’ll know what to say and how to talk to them in a way that seems like you’re speaking their mind.

Ideal Customer Masterclass

Haven't worked out who your Ideal Customer is yet?

Do my popular online masterclass Uncover Your Unique Niche & Ideal Customer to identify your strongest market niche and best target customer out of all your potential customers.

You’ll build a detailed customer profile (aka avatar) using my deep diving method to discover what’s stopping them buying and how you can address that in your marketing.

Let’s dive under the covers…

Is your business right where you want it to be? Or are you…

  • Attracting clients who aren’t the best fit: timewasters, pennypinchers…
  • Relying on referrals and wondering what happens when they stop coming…
  • Not sure exactly who you really should be targeting and always looking for a hole in the market…
  • Not reaching your revenue goals even though you’re working all the time?

If this sounds like you, please don’t despair!

Often it’s simply that your marketing strategy is out of alignment. We can get you on track and feeling like business is easy! 

I’ve coached many women on how to position their brand to be the best choice in their most profitable niche, to attract the right clients and generate consistent growth.

You started your business with absolute belief in your potential; let’s get your strategy sorted and business growing, and turn your potential into success.

You’ve got this!

Hi, I’m Jessica

I’m a degree-qualified marketer, mum to 2 little ones, travel-obsessed and can’t do without coffee, wine, and chocolate!

I work with female coaches, consultants, and online professionals who want to finally pin the tail on the marketing donkey (in other words, attract the right clients on autopilot), helping them unpack their unique value to build a standout reputation and create scalable growth in their business.

Before all this began, I spent 20 action-packed years leading corporate marketing teams with big budgets to launch and grow successful brands. 

However, I’m also an entrepreneur who’s created two thriving online businesses from my dining room table over the last 10 years.

So… if you’re struggling with growing your services business, you’re in the right place!

I teach simple but very effective marketing strategies to help you stand out as the obvious choice, command the best rates and grow profits – without sacrificing your free time, family time or sanity!

Your success is my success – let’s get started!

You may have seen me in…

Ready to stand out in a crowded market?

My signature “Path to Prosperity” method will help you become the go-to person in your niche so you can attract your ideal clients on auto-pilot and finally achieve the business on your vision board.

I’ve successfully helped dozens of clients transform their business, with revenue increases of 300% – 500% within just a few short months.

Ways to work with me from the comfort of your own home

1:1 Business Coaching

Get me helping you on your business strategy, marketing plans and online systems to create a nimble, streamlined business that lets you stay in your genius zone. It’s intense, but you’ll get results faster with me helping you avoid the trial and error.

Business JAM

In this foundational strategy online program I show you in a simple step by step process how to craft profit-driven services with the right solution for your ideal customer. Then how to market your unique value so you stand out as the obvious choice.


Just want to dip the toes in? My online masterclasses and short courses are a great way to get help with specific areas of your marketing.  

What they’re saying… 

Ladies – are you on Facebook?


Come join my tribe of smart, motivated women in my free Facebook group for female founders in services businesses.


Read my articles for loads of tips and handy advice

More articles – click here >>

Hey! Come hang out with me on social media!

Like me on Facebook   Connect me on Linkedin   Follow me on Instagram   Join my Channel

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