What’s the difference between Google ads and Facebook ads? And which one is going to get you the best results?
Well, I think most businesses would be smart to use both!
However, they are totally different kinds of advertising so first you need to understand the difference between them (an...
Facebook announced recently that it replaced the ‘Relevance Score’ we’re used to seeing in our ad reporting with 3 new metrics that are aimed to give us better insights into WHY our ads might be under-performing so we know what to focus on to improve them.
Why does relevance matter?
People p...
Why?
Facebook knows that when people are engaged, they keep coming back and stay on the platform. So they want us all sharing content that people are
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Social media has become so entrenched in our society, it’s essential for businesses to create a social media strategy that dictates how it’s used to engage customers and prospects.
Just in case you’re not sure about the value of social media, here’s a quick snapshot of how widely the top social med...
Facebook. It’s both awesome and frustrating for business owners!
Do you wonder why some posts get more engagement than others? Do you spend hours analysing your stats, trying to crack the FB algorithm?
Well, the good news is you can save your time.
The simple secret to cracking the Facebo
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