Uncover the hidden reasons behind client objections and learn how to transform hesitation into confident yes’s.

Welcome Note:
As a female entrepreneur or online coach, you’ve probably heard the classic objections during a sales conversation:

• “I can’t afford it.”
• “It’s not the right time.”
• “I d...

Why You’re Not the Go-To Expert (Yet) - and How to Ditch Doubt for Good

Stop hiding in plain sight — it’s time to step into your authority and finally OWN your expert zone.

Welcome Note:
If you're a coach, consultant or expert who's tired of feeling like a best-kept secret... you're not alone. You...

When Doing “All the Right Things” Isn’t Enough

You know those moments when something finally clicks? When you realise painfully clearly—why things aren’t working out the way you expected? That was me, sitting on a discovery call with my ideal client, in my bedroom of all places (I mean, the kids we...

What Even Is a “Signature Program”? (And Why Do You Need One?)

Let me guess — you’ve heard people talk about launching a “signature program”. Sounds official. Sounds like something other people do. Maybe those big-name coaches with their glossy sales pages and beautifully branded Instagram feeds, r...

 Let’s get real for a moment: building a successful business shouldn’t mean being glued to your screen, constantly marketing, posting, and pushing. Growth without hustle isn’t just a dream—it’s absolutely possible. But here’s the thing: it requires a smarter strategy, not more marketing.

If you’ve ...

Don’t know how to price your services? You’re not alone.

Pricing? It’s a bugger isn’t it? Too high and you’ll lose the gig, too low and you’ll be kicking yourself...

Or, so most people think! 

But this is actually NOT how it works. 

Think about this: Does the high price on Rolls Royce cars make ...

When you’ve got broad experience, it’s natural to wonder why you would want to limit yourself to only a small section of your potential customers.

You see opportunities everywhere, so adopting a ‘sell to anyone’ attitude seems logical – after all, who wants to turn down work/money? 

Unfortunately,...